Celtra for CPG
Celtra for CPG

Transform CPG Creative with Celtra

Turn to automation to create and distribute global toolkits, drive creative personalization,  and audience-based stories across brand and performance campaigns.

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CPG Is Facing Exploding Creative Demands

From global-to-local workflows, to new product and brand launches, to localization, and personalization, to local retailers, CPG brands need to produce troves of on-brand creative assets to keep campaigns performing around the world.

Brand and performance suffer when local markets don’t have the assets they need. Manual production is costly, is slow, and increases error and inconsistencies in a global marketing organization.

Give your brand creative scale and variety that never sacrifices on brand equity. It’s time to consider Creative Automation.

CPG

You Need Automation to Break Through

70%

Of marketers spend more time creating digital creative than they’d like

74%

of shoppers are more likely to be loyal to a brand with consistent branding

Creative Software for Global CPG Teams

CPG marketers run fast-paced marketing calendars that require toolkits for new product launches, evergreen marketing, performance campaigns, and personalization.

That’s a lot of content. How can central CPG organizations get on top of creative production while ensuring that regional teams stay on-brand and consistent with their creative?  With Celtra Creative Automation, CPG brands have one centralized platform for collaboration:

  • Create and distribute global toolkits
  • Templatize campaign creatives for personalization and performance
  • Govern your brand across regions and languages
CPG Projects
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Talk to us about your creative needs

Get in touch to discuss how Celtra Creative Automation can help your CPG brands grow.

We touch 2.5 billion consumers everyday, we operate in 180 markets. And we need a player like Celtra to allow us to have one place for creative consistency for all of our brands.

Unilever

Luis Di Como Global Head of Media, Unilever

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