Is there a magic formula for creative success?
As today’s guest, Greg takes us on a journey through his career in advertising, letting us in on the biggest creative ideas and lessons along the way. Hear about the twists and turns, how he navigated them and what it’s like to build immersive award-winning campaigns.
Join us as we discuss:
- The childhood hobby that signalled Greg’s creative genius
- Winning advertising awards during times of uncertainty
- The significance of user-generated content like Anna Banana
- Some epic examples of brand awareness campaigns
- The art of pitching wildly innovative ad campaigns