The 2022 Guide To Brand Promises: Strategies for Australian Brands
Good branding means delivering on your promises. But, with the rising demand for products, how branding’s role is changing today and maintaining a consistent brand voice in advertising, the promise is getting more difficult to keep.
In this episode, we discuss:
– The role of branding & brand building today
– Fighting for brand campaign budgets & showing their worth
– Ad expectations for 2022
– Creating a consistent brand voice in advertising
– Coping w/ the rising demand of products