Listen to “Finding Fans of CPG Brands w/ Kat Bethmann” on Spreaker.
Due to the pandemic, digital Marketing has become even more essential to Consumer Packaged Goods brands.
Kat is a Marketing Communications Manager at Suja Juice; a brand that uses a High Pressure Process (HPP) to produce fresh and nutritious juices.
Kat shares the following:
- What inspired her to pursue marketing communications.
- What it’s like to transition from a digital marketing agency to the Suja Juice brand.
- The Suja Juice background and how they nurture and grow their community.
Check out the resources below for more information:
- kat@sujajuice.com
- https://www.linkedin.com/in/katwardellb
- https://www.sujajuice.com/
- @lovesuja
- Celtra’s website
Find this interview and many more by subscribing to BRAND-SIDE on Spotify, on Apple Podcasts, or on our website.