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Go from generic to great with enriched Dynamic Product Ads

Want to boost the performance of your lower-funnel advertising? Easily create custom, branded image and video catalog ads with our self-serve solution.

Swap boring product images for enriched creatives

It doesn’t just look better – adding branding to your ads across the marketing funnel can increase revenue by 23%.

Always-on
Seasonal offer
Promotional
Product launch

Adopt a simple,
end-to-end workflow

  • 1. Design

    Easily design custom, on-brand image or video templates in our intuitive workspace.

    • Stay in controlEnsure creative excellence and keep your visual identity consistent throughout the whole funnel.

    • Let software produce limitless dynamic product adsYour design is applied to the entire product catalog, automatically creating as many dynamic product ads as you need.

  • 2. Add dynamic rules

    Customize templates by pulling in relevant information from your product catalog.

    • Make your product the starEnhance your e-commerce ads by including information like price, star ratings, and other product data.

    • Stay relevantCreate different layout variants based on catalog inputs such as discounts, availability, or product type.

  • 3. Review

    Once your template design is finalized, you can immediately review how it applies across your entire product catalog.

    • Adopt a simple review processReview all your image and video DPAs in one place – no matter the size of your product catalog.

    • Make sure everyone’s on boardEnjoy an easily shareable preview environment with handy filtering options.

  • 4. Launch

    Enjoy a fuss-free campaign launch – simply create a new catalog URL that can be used on your platform of choice.

    • Launch on any major platformCeltra supports Meta, TikTok, Snapchat, Pinterest, and X.

    • Keep product catalogs up to dateTo ensure your dynamic product ads are relevant at all times, the product catalog is refreshed every hour.

  • 5. Test & iterate

    Test, apply, and retest templates to uncover high-performing designs, creative elements, and messaging.

    • Immediately refresh creativesAnalyze results, adjust designs, or tweak content, then instantly go live with the changes.

    • Sync with the seasonsEasily tweak your templates for each promotional season or sales even1t.1

Stay in controlEnsure creative excellence and keep your visual identity consistent throughout the whole funnel.

Let software produce limitless dynamic product adsYour design is applied to the entire product catalog, automatically creating as many dynamic product ads as you need.

Make your product the starEnhance your e-commerce ads by including information like price, star ratings, and other product data.

Stay relevantCreate different layout variants based on catalog inputs such as discounts, availability, or product type.

Adopt a simple review processReview all your image and video DPAs in one place – no matter the size of your product catalog.

Make sure everyone’s on boardEnjoy an easily shareable preview environment with handy filtering options.

Launch on any major platformCeltra supports Meta, TikTok, Snapchat, Pinterest, and X.

Keep product catalogs up to dateTo ensure your dynamic product ads are relevant at all times, the product catalog is refreshed every hour.

Immediately refresh creativesAnalyze results, adjust designs, or tweak content, then instantly go live with the changes.

Sync with the seasonsEasily tweak your templates for each promotional season or sales even1t.1

Get noticed on all major platforms

Facebook

Instagram

Pinterest

Snapchat

Tiktok

X

Through PLV implementation, we’ve enhanced ad personalization by crafting video content utilizing product information from our catalogs and defined by user behavior data — a significant advantage in today’s video-centric landscape. Partnering with Celtra, we’ve automated content creation across diverse languages and regions while maintaining a premium visual appeal for our videos.

Want to see our solution in action?

Book a demo

Make your catalog ads stand out

Incorporate frames and textures
Add lifestyle imagery
Drive conversions for travelers
Advertise deals & discounts
Boost storytelling with video
Create different layouts for different audiences
Highlight different product categories
Show product ratings

Brimming with ideas, but lacking design resources?

Get all the support you need and achieve your objectives faster with the help of our industry-trusted Creative Services team.

Learn more

Get recommendations on DPA tactics and creative concept development.

Enjoy reliable delivery of campaigns across all formats, sizes, and platforms.

Leverage premium creative execution and instantly bring your ideas to life.

Unlock improved performance

with Dynamic Product Ads
Disclaimer

Results may vary across brands, markets, and channels.

25 %

greater ROAS

35 %

higher conversion rate

30 %

lower CPA

Pink shape

Book a demo of our Creative Automation platform

Interested to see how Celtra can help you supercharge your digital advertising and performance?

Fill out your information to request a meeting with our team. We’ll get back to you shortly to set up a call.

Frequently asked questions

What are dynamic product ads?  +

Dynamic product ads are an ad format that automatically displays the most relevant items from your product catalog to the viewer based on their interests and other intent signals. With DPA campaigns, you can promote your entire product catalog across channels without creating thousands of ads for each item.

Are Celtra Dynamic Product Ads a self-serve solution? +

Yes, Celtra offers an easy-to-use cloud-based software platform where teams can independently produce, review, and distribute countless enriched catalog ads across multiple formats, sizes, and channels. Upon demand, Celtra Services can be leveraged for assistance. Book a demo to find out how to use Celtra Dynamic Product Ads to produce high-performing e-commerce ads easily.

Does Celtra support Facebook dynamic product ads?  +

Yes. Besides Meta Advantage+ catalog ads, Celtra’s solution also supports multiple other platforms, including Instagram, Pinterest, TikTok, Snapchat, and X.

How much do dynamic product ads cost at Celtra? +

The price of Celtra’s Dynamic Product Ads solution depends on your use case and the number of catalogs you want to run on the platform. Reach out, and our team will prepare a personalized quote for your needs.