We are thrilled to announce our Creative Enablement platform is now certified by Amazon Ads. This integration ensures full compatibility between the creative tags generated on Celtra’s platform and Amazon DSP, empowering advertisers to create and run visually compelling campaigns using Amazon’s inventory or data.
Premium creative in a premium environment
“Becoming Amazon Ads certified underscores our commitment to providing advertisers with easy access to premium creative, across a growing pool of advertising ecosystems,” said Miha Mikek, CEO of Celtra.
With this certification, Celtra continues to lead by bridging the gap between creative tools and Amazon DSP’s robust advertising ecosystem. Advertisers using Celtra’s Creative Enablement platform can now seamlessly integrate their high-quality creatives with Amazon’s audiences, streamlining workflows and delivering data-driven, impactful campaigns across the inventory.
Miha Mikek emphasizes that “this integration opens the door for our users to leverage premium creative on top of data-driven strategy on one of the industry’s most powerful platforms.”
What benefits does this bring for advertisers?
Here’s how this exciting integration transforms campaign workflows:
- Complete tag compatibility: Celtra users can now create high-quality creatives within Celtra and have them ready to activate across Amazon DSP’s vast inventory without needing to reformat or adjust tags manually.
- Optimized workflows: With the integration of Celtra’s creative capabilities and Amazon DSP, advertisers can benefit from a streamlined workflow, reducing manual work and enabling more efficient campaign management.
Boosting creativity with data-driven insights
At Celtra, we’re committed to empowering creative teams and marketers with the tools they need to deliver impactful campaigns—now with the power of Amazon DSP.
This integration not only enhances the creative potential of ads but also ensures that those creatives are delivered to the right audience at the right time. Want to learn more about how combining Celtra’s easy-to-use creative environment with Amazon DSP’s powerful capabilities can help advertisers craft highly engaging, personalized experiences?
