The holiday season gets more competitive every year, and media teams are under growing pressure to deliver shopping moments people actually enjoy. If you want your campaigns to cut through the noise and convert, you need shoppable ad experiences that feel smooth, intuitive, and designed for action. This is your chance to deliver formats that don’t just celebrate the season but actually move shoppers to act.
Building shoppable ads that deliver holiday performance
You’re looking for ways to elevate inventory with formats that support holiday goals across both engagement and conversion. With Celtra’s Creative Enablement solution, you can build and launch interactive, shoppable experiences in minutes. You get premium, performance-ready units without creating production bottlenecks. It’s a simple way to expand your offering while keeping your workflows fast and flexible.
Premium shoppable ad experiences
Holiday shoppers are already in discovery mode, so every impression is a chance to turn browsing into buying. When you offer shoppable ad experiences, you help people explore products, compare options, and take action directly from the ad. It shortens the path to purchase and gives your advertisers the performance lift they expect during peak season.
With Celtra, you can enrich standard placements with features like click-through product galleries, promo codes, and much more. And when you connect retail media or other first-party data, you can deliver personalized ads with products that feel relevant to every viewer.
If you’re in need of some inspiration or just lack the time to be creative, the Celtra Showcase has high-performing shoppable units ready that you can use as-is or adapt for your holiday offering.
The hottest shoppable ad products for the holidays
The Celtra Showcase includes ready-to-launch shoppable ad units designed for lower-funnel performance, such as adding-to-cart actions, website visits, and coupon traffic.
Celtra’s Shoppable units consistently outperform benchmarks across partners. They can be powered by retail media signals, audience insights, or location data to deliver personalized content at scale. Below are two format examples that continue to deliver strong results.
Tilt Touch
Tilt Touch grabs attention with an interactive 3D-like drag feature that lets shoppers rotate and explore products from every angle, building confidence before they buy. It drives high click-through rates, increases time spent with the ad, and leads to meaningful engagement.
Shopper Scroll
Shopper Scroll turns a single placement into a scrollable discovery moment. It starts with a mini-scroll window that expands into a full product gallery, making it easy to showcase multiple items, variations, or collections. It’s ideal for in-app environments and an effective way to help advertisers get multiple impressions for the price of one. See how MPlus achieved 6x higher engagement with Celtra’s Catalogue Browser.
High-impact shoppable CTV ads built for holiday conversions
CTV has become a core part of the holiday shopping journey, and today’s advertisers need more than passive reach from their video placements. They want formats that elevate existing assets and seamlessly create a rich shoppable video experience. Celtra’s shoppable CTV products turn your ad creative into a direct path to conversion with QR codes that move viewers from the big screen straight to your product pages and offers.
Product Wheel
Product Wheel is a 15-second shoppable gallery video designed for retail and e-commerce brands, highlighting multiple products in a high-impact format. It showcases 3-5 products using motion and layout that instantly draw the eye, and viewers can scan a QR code to browse or shop. The experience can be powered by product feeds or audience-driven recommendations so every impression feels more relevant to the viewer.
Stop’n’Shop
Stop’n’Shop transforms pause moments into shopping opportunities. When the viewer hits pause, the ad serves personalized product recommendations based on their preferences or viewing context. It creates a natural scan-to-shop moment in the CTV environment, helping brands turn passive viewers into active customers with QR codes that guide them straight to conversion paths without feeling intrusive.
If you’re looking to expand your holiday offering with fresh, performance-ready ad products, the Celtra Showcase is your easiest place to start. Explore other high-performing units like Tap n’ Turn and Catalog Browser to help you turn seasonal interest into measurable results.
