Rethinking Beauty Marketing by Prioritizing Creative Experiences

Digital marketing must preserve branding consistency, but also localize their content—here are strategies to consider.

Learn more about Auto-Sizes for APAC

2021 Holiday Retail Forecasts and Predictions

Another holiday season is quickly approaching and with the rise of the Delta variant retailers still have a lot of uncertainty to contend with when crafting their holiday retail strategies.

How Shoppers Are Planning For The Holidays and Creative Production Tips

Everyone’s soaking up the final moments of summer, but marketers are already busy planning for holiday campaigns. The holiday season is a huge push for marketing teams everywhere and can...

Building a Company and Brand Through Authentic Storytelling w/ Luciana Rozenberg

Fashion is a notoriously difficult industry to break into. The market is saturated. The competition is fierce. It’s a wonder anyone finds success. So, a recent immigrant ascending from a fashion...

Hear from industry leaders: Empowering your creative teams

Market watch: Where should retailers advertise this holiday season?

Many retailers are putting plans in place to meet the demands of one of the largest revenue drivers of the year: holiday shopping

Use Creative Automation to Amp Up Your Brand’s Lower-Funnel Assets

With the holiday season around the corner, growth marketers are gearing up for their busiest time of the year.

Putting A Creative Spin On Retail Promotions

Driving revenue is the bread and butter of retail marketing. Whether it’s a holiday offer or a classic BOGO deal, promotions are key to driving sales. However, there are only so many ways you can...

Celtra Holiday Survey Reveals Shopper Desire for Omnichannel Ad Personalization

Marketing survey of consumer holiday purchasing preferences reveals acceleration of cross-channel selling and need for automation to personalize ad creative

Celtra’s Survey Reveals Shopper Desire for Ad Personalization

These survey findings illustrate the effectiveness of various marketing techniques for engaging with customers across digital channels as marketers prepare to launch campaigns this holiday season.

How to Use Creative Content to Drive Revenue for Retailers

What happens when an unstoppable force hits an immovable object? Just ask every major retailer about 2020. After retail sales experienced a staggering 20% drop from February to April last year, we...

Pixel Perfection is Retail's Missing Ecommerce Link

Holiday Whispers: Consumers And Brands Differ On Top Shopping Channels

Consumers and marketers remain at odds about their channel preferences as they enter this year's peak shopping season, according to Celtra’s 2021 Holiday Marketing Survey, conducted by Dynata.

Celtra Takes on Pinterest With Shopify as Launch Partner

We have exciting news on the product front, especially for CPG, apparel, and e-commerce marketers! Celtra is now an official Pinterest Dynamic Creative Partner! This partnership will enable a...

Why Your E-Commerce Campaigns Need Creative Automation

Online shopping is taking the world by storm. E-commerce sales are estimated to reach 19.2% of all U.S. retail spending by 2024. The COVID-19 pandemic has led so many people to turn to the safety...